Home TEST – Scott Allen

STRATEG

Y

I’m Scott Allen. I partner with mid-to-large brands as a Fractional Head of SEO to build organic engines that capture intent, outrank legacy competitors, and drive measurable ARR.

No junior account managers. No vanity metrics. Direct strategic leadership, technical architecture, and content systems aligned with board-level revenue targets.

HIGH-IMPACT LEADERSHIP. ZERO FULL-TIME OVERHEAD

Traditional agencies are bloated; full-time executive hires take quarters to source. As a Fractional SEO Director, I embed directly within your marketing, product, and engineering teams to unblock technical bottlenecks, direct high-ROI editorial roadmaps, and build compounding organic moats.

HIGH-IMPACT SEARCH

ARCHITECTURE

MEETS

ENTERPRISE SCALE

Organic search shouldn't exist in a silo. I integrate SEO directly into broad pipeline strategy so every indexed asset captures high-intent demand and converts into measurable revenue.

ENTERPRISE HEALTHCARE

Scaled organic content visibility for Anthem Blue Cross within strict compliance and regulatory standards.

WEALTH & ADVISORY

Built high-intent search architecture to capture qualified prospects and establish authority for financial advisors.

LUXURY E-COMMERCE

Expanded direct-to-consumer search presence and digital market share globally for René of Paris.

REGIONAL HEALTHCARE

Dominated competitive local rankings and built patient acquisition funnels for Perfect Smiles.

FRACTIONAL DIRECTION

Senior leadership embedded with in-house product, engineering, and content teams to build lasting organic moats.